We found this on the internet and feel it makes some very good points….!

Top Ten Reasons for Investing in Signage

Why should your customer invest in signage instead of other media? Let’s take a look at the top ten fast answers to that question.

10. Signs produce foot traffic for your customer’s business
11. Signs work for your customer 24/7 without asking for a raise (particularly electrical signs like channel letters)
12. Signage produces new customers for your customer’s business
13. Signage decreases your customer’s sales time and expense by providing an ongoing supply of new business prospects
14. Signage creates continuous brand impressions
15. Signage selects qualified prospects by stating what product or service is sold
16. Signage increases the number of impulse purchases
17. Signage continually informs and reminds passerby traffic (both auto and pedestrian) of the existence of a business
18. Signage creates a visual handshake with your customer’s other branded marketing programs (channel letter logo boxes excel for this purpose)

And the number one most important reason why your customer should invest in signage:

1. Signage increases the revenues of a business

The other reasons all seem to tie in to #1. Signs pay for themselves through higher revenue, and typically more quickly than other media.

So when your customer says they’re going to spend their budget on a radio program rather than additional signage, remind them of the “top 10” signage reasons.

Well…..it is that time of year when the construction projects are starting up again.  It is always a good thing to remind your workers of their responsibility to wear the proper safety equipment for the job.  We have various types of safety signage to remind workers of the proper personal protection equipment needed to fulfil the requirements of their work.  The universal symbols for Hard Hats, Safety glasses, Workboots, etc are easily recognizable by workers and let them know what is required without a constant reminder by a supervisor.   It is an easy way to educate them as to what is required and train them to follow through.  As well we have the handheld stop/slow signs to direct and manage traffic on a road construction site.  Putting your corporate branding on your site office is an easy way for contractors and delivery people, etc. to be able to find it.

Email or call us with any requirements you have for construction or safety signage!

One of the most common questions we hear is how much for a vehicle wrap……it is so hard to answer that question without asking another dozen question of the customer!  Depending on how much of the vehicle is being wrapped and if it is actually wrap or graphics being put on the vehicle all impact the price of the work.  if you are thinking of wrapping your vehicle because it is a little rusty…..DON’T!!  The rust will be much much worse when you remove the wrap material.  It is not meant for covering rust.  Often when people are trying to figure out what they want on their vehicle it is not actually a wrap but rather graphics and lettering.  we have done many many different vehicles and pieces of equipment with corporate branding.  It is a perfect way to create a moving billboard for your business.  If you email us general information on what type of vehicle and what you are hoping to put on it, graphics, logos, etc. we would love to work with you to bring your vehicle to a representation of your business.  It then works for you 24/7 whether it is parked or on the move!

Watching Spring trying to break out makes me think of the story I read to my children of the Little Engine that could…..seems like Spring trys to come and then Old Man Winter slaps it back a few more days.  Then spring tries again…it thinks it can….so I have named it the little Season that could!  However, Spring will arrive fully and we will enjoy warm sunshine on our faces and be able to enjoy the outdoors once again.

With that wonderful warm weather comes the big cleanup of your facility, vehicles, yard, etc.  But…when you break out the pressure washer, please bear in mind that we can also use those pressure washers to remove vinyl from vehicles, fascia signs, etc.  Back the pressure off a bit so you are cleaning your vehicles and equipment but not blasting off all the lettering, and manufacturers decals, as well as your own company logos!  They are called high pressure for a reason!!

We are also noticing more and more of our customers are changing over from the flourescent bulb type signage to LED lighting.  It is a little costly up front doing the retrofit but saves you long term in less service required and longer lasting lighting.  Next time you are at a stop light check out and see if the lights are LED.  A lot of them are now, as well as the hand and man walking symbols for the crosswalks.  So…if you are looking to update or upgrade your signage or contemplating new signage this is a viable option to explore.  Call us or email us for information on this!

Enjoy your little season that could….spring has arrived!

The days are getting longer and the sun is shining later….Trade Shows are happening whether it is Home Shows, Home Improvement, Sports and Outdoor Shows, Boat shows, Lawn and Garden Shows…..they are all signs that we are ready to come out of our homes and greet the outdoors.  This is the time of year when you can go out and about and think of ways to promote and grow your business.  Lots of people are using the message board aframe signs.  This is a sign of approximately 2′ x 3′ with two inserts that have tracks and comes with a set of letters that you can change to make your own message.  However these inserts come out as well and can be changed to a full digital message that can be done on a 22″ x 28″  insert that can be interchanged with the message board.  Great idea for advertising specials and upcoming events.

If you would like more information on this contact us!

So….it is spring….you might not recognize it by going outside in this minus degree temperature but it is spring according to the calendar.  We know it is spring by the number of customers who are calling saying it is time to spruce up their signage….when the days get longer, people start to take stalk of what needs improvement and what needs to go and be replaced, etc.  Spring cleanup if you will!  And of course the seasonal businesses like Valleyview little Animal Farm are getting ready to open to the public for another great season of visitors!  Golf courses are waiting for the snow to finally leave so they can get their courses ready for the onset of men and women and children to tee off.  Outdoor wedding venues are doing their spring cleanup and going over their list of needs for the upcoming season of beautiful brides and handsome grooms, etc.  We have been busily servicing signage and manufacturing new signs to meet the needs of the various businesses to prepare for the new season…..whenever Mother Nature decides to actually melt the snow and get on with the season!

So….if  you have a moment walk outside and take a look at the image you are presenting to the customer….if you need help, give us a call.  If everything is good…..we wish you a successful spring….whenever it actually shows up!